Why study this master’s?

stefan-stefancik-257625The Executive Master in Events Management and Busniess Tourism  is aimed at all professionals who are passionate about the MICE industry, who want to become experts able to lead the different activities of the MICE sector and business tourism while also improving their leadership abilities. The program develops the necessary competences for the knowledge of the sector in its diversity. Its objective is to enhance the essential skills in the exercise of managerial functions in the professional meetings, conventions, incentives, expositions, fairs and any other type of event.

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HTSI’s Master Program in Events Management and Business Tourism helps you with professional improvement. It gives you the tools –both academic and professional– you need to take a step forward and make your profile more attractive to hotel companies


  1. You will delve deeper into advanced knowledge and new tendencies, to become an expert capable of managing any MICE businesses.
  2. You will develop leadership and team management skills.
  3. You will work with the best, expanding your network of personal contacts with classmates and professors to benefit your professional future.
  4. You will set yourself apart, becoming a professional with a more attractive profile for the job market.
  5. If you have a business idea, you can develop it through a final project that will help you to get it up and running.

Inserción laboral del Máster en Dirección de Eventos y Turismo de Negocios


During the program:

  • You develop a comprehensive vision of the events industry.
  • You expand your knowledge in marketing and strategic management in companies in the sector of MICE and business tourism
  • You improve your strategic decision and leadership capacity, enhancing your empathy with clients and with your own team.
  • Enhance your innovative and entrepreneurial spirit.
  • You grow professionally in a global economy and in a growing sector worldwide.
  • As a final assignment you will develop a business project from start to finish, which will help you to work on your skills as an entrepreneur.
  • You will participate to the Event Management Forum, periodic meetings with industry leaders organizing events.
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If you want to request information you can fill this form. One of our advisors will contact you in order to solve your doubts and offer you all the information that you need.

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